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Install The No-Hire Creative Lab in 48 Hours

Replace Your Need to Hire Ad Designers

Scale your agency’s creative capacity without recruiting, payroll, or management overhead.

We replace your need to hire and train in-house ad designers by becoming your plug-in performance creative department, so your media buyers never wait, your clients never complain about fatigue, and you never increase fixed payroll again.

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Ad Brief
Processing
Creative Strategy
Hooks & Angles
Ad Variations
Static, Video
Testing
Feedback Loop

Hiring Creative Talent Is a Structural Risk

Every time you hire internally, you increase fixed overhead, delay execution, and reduce flexibility.

Operational Drag

  • 30–60 day hiring delay
  • Recruiting and onboarding time
  • Training before real output
  • Ongoing management oversight
  • Media buyers waiting on creative

Financial Exposure

  • $15k–$30k in first 90 days
  • Fixed payroll commitment
  • Software and tool costs
  • Management time cost
  • Paid even when clients churn

Structural Fragility

  • Skill mismatch risk
  • Reduced margins when clients leave
  • Scaling requires more payroll
  • Creative velocity tied to headcount
  • Slow iteration cycles

Two Ways to Scale Creative

One increases risk. One removes it.

Instead of Hiring

  • Junior Designer ($2k-$4k/mo)
  • Senior Designer ($4k-$6k/mo)
  • Creative lead ($6k+/mo)
  • Plus software
  • Plus management time
  • Plus hiring risk
Labnary

Install a Creative Department in 48 Hours

  • Installs in 48 hours
  • Flat predictable cost
  • No contracts
  • Cancel anytime
  • Scales up or down
  • Zero payroll risk
While other agencies wait two months to hire… You scale next week.

Here’s What Happens

Within 48 hours:

Hour 0–6
Dedicated performance-focused creative pod assigned
Team allocation + internal kickoff
Hour 6–12
Seamless Trello workflow
Boards, lanes, and handoff structure
Hour 12–24
Onboarding call scheduled
Roles, expectations, and delivery cadence
Hour 24–48
Structured testing workflow implemented
Hook/angle iteration and feedback loop
Within 72 hours
First batch of creatives in 72 hours
Ready for client review & paid media testing
Ongoing
System for direct collaboration with media buyers
Fast iteration cycles without bottlenecks

You Get a Performance-Ready Creative Department

Without hiring. Without payroll. Without operational overhead.

Velocity
  • Weekly Testing Batches
  • 48–72 hour turnaround on custom requests
  • Hook & angle iteration system
  • Static + Motion + variations
Flexibility
  • Cancel anytime
  • Scales up or down
  • No downtime
Zero Risk
  • No contracts
  • No payroll risk
  • No HR
  • No churn risk overhead
For less than one full-time hire.

Creative Testing Library

Examples of performance creative frameworks we've made used across paid media campaigns. Our creative lab continuously tests new hooks, angles, and variations across structured frameworks designed for paid media teams.

hook-based Animated
Healthier Habit Frame
Hook: “A smarter way to puff”
Framework: Category Reframe
Test Focus: Nicotine alternative positioning
Typical CTR: 2.3% - 3.6%
hook-based Animated
Instant Relief Promise
Hook: “You’re 3 minutes away from feeling better”
Framework: Benefit-First Hook
Test Focus: Local accessibility + immediate relief
Typical CTR: 2.1% - 3.4%
hook-based GIF
Failure Scenario Hook
Hook: “No signal? No problem”
Framework: Problem → Solution
Test Focus: Off-grid reliability + emergency readiness
Typical CTR: 2.4% - 3.8%
Hook-based creative
hook-based Static
High-Stakes Protection Hook
Hook: “When every breath counts”
Framework: Survival Urgency Hook
Test Focus: Life-or-death stakes + authority positioning
Typical CTR: 2.0% - 3.2%
benefit-focused Animated
Ingredient Quality Benefit
Hook: “Discover truly authentic preserved lemons”
Framework: Authenticity / Ingredient Purity
Test Focus: Heritage food positioning + premium ingredient appeal
Typical CTR: 1.7% - 2.9%
benefit-focused Video
SaaS Value Proposition
Hook: “Free trial. Real data. Instant wins.”
Framework: Authority + Benefit Stack
Test Focus: Credibility signals + low-risk trial conversion
Typical CTR: 2.2% - 3.5%
benefit-focused Video
Functional Benefit Stack
Hook: “Fuel. Protect. Improve. Recover.”
Framework: Benefit Scorecard
Test Focus: Multi-benefit stacking + visual progress indicators
Typical CTR: 1.9% - 3.1%
benefit-focused Video
Sensory Comparison Frame
Hook: “How it tastes vs how it looks”
Framework: Expectation vs Reality Comparison
Test Focus: Overcoming taste skepticism in protein snacks
Typical CTR: 2.3% - 3.7%
comparison creative
comparison Image
Visual Transformation Proof
Hook: “Dead plants aren’t your fault”
Framework: Before vs After Transformation
Test Focus: Reframing the problem from user failure to product solution
Typical CTR: 2.4% - 3.6%
comparison creative
comparison Image
Price Anchor Comparison
Hook: “$290 lifetime vs $250 monthly”
Framework: Competitive Price Comparison
Test Focus: Value anchoring against a known competitor
Typical CTR: 2.6% - 4.1%
comparison creative
comparison Image
Product Advantage Comparison
Hook: “Others vs Cobra Radios”
Framework: Us vs Them Comparison
Test Focus: Positioning simplicity and reliability against outdated competitors
Typical CTR: 2.7% - 4.2%
comparison creative
comparison Image
Evolution Comparison Frame
Hook: “Old Way vs New Way”
Framework: Legacy vs Modern Upgrade
Test Focus: Positioning modern protection technology against outdated alternatives
Typical CTR: 2.5% - 3.8%
pain-solution GIF
No Signal Scenario Hook
Hook: “No cell coverage?”
Framework: Problem Trigger Hook
Test Focus: Highlighting connectivity failure scenarios for outdoor users
Typical CTR: 2.8% - 4.3%
pain-solution Video
Search Query Hook
Hook: “Soil holding too much water”
Framework: Search Intent → Product Solution
Test Focus: Capturing high-intent problem searches within social ads
Typical CTR: 2.6% - 3.9%
pain-solution creative
pain-solution Image
Shared Experience Hook
Hook: “You know the feeling.”
Framework: Relatable Scenario Hook
Test Focus: Triggering shared driving anxiety to introduce the product solution
Typical CTR: 2.5% - 3.8%
pain-solution GIF
Waiting Pain Point
Hook: “Stuck waiting at the ER?”
Framework: Pain → Alternative Solution
Test Focus: Triggering frustration around emergency room wait times
Typical CTR: 2.7% - 3.9%
ai-assisted Video
Availability Clarity
Hook: “Open Daily 9am-9pm”
Framework: Convenience & Availability Hook
Test Focus: Removing scheduling friction for urgent care visits
Typical CTR: 2.3% - 3.4%
ai-assisted GIF
Visual Battle Metaphor
Hook: “Fake Entries vs Blitz Rocket AI”
Framework: Hero vs Villain Comparison
Test Focus: Visualizing fraud detection as a product battle
Typical CTR: 2.9% - 4.4%
ai-assisted creative
ai-assisted Image
Client Experience Benefit
Hook: “Style + Comfort”
Framework: Outcome-Driven Benefit
Test Focus: Positioning equipment as a driver of client retention
Typical CTR: 2.1% - 3.3%
ai-assisted creative
ai-assisted Image
Assumption Reversal
Hook: “The #1 killer of houseplants”
Framework: Curiosity Hook + Problem Reframe
Test Focus: Challenging common plant care assumptions
Typical CTR: 2.8% - 4.0%
ugc Video
First Impression UGC
Hook: “You have to try this new matcha super drink”
Framework: UGC Product Recommendation
Test Focus: Creator-style discovery messaging for functional beverage products
Typical CTR: 3.1% - 5.0%
ugc Video
Creator Product Review
Hook: “Look good for less”
Framework: UGC Unboxing / Mystery Box
Test Focus: Creator-style walkthrough of bundled product value
Typical CTR: 3.4% - 5.2%
ugc Video
Live Stream Product Selling
Hook: “new comic book day shows”
Framework: Live-Selling UGC
Test Focus: Creator-led product discovery for collector communities
Typical CTR: 3.6% - 5.8%
ugc Video
Founder Authority UGC
Hook: “Want more traffic?”
Framework: Founder-Led UGC + Offer Hook
Test Focus: Combining founder authority with a limited lifetime SaaS deal
Typical CTR: 3.2% - 5.4%
promos creative
promos Image
Free Trial Risk-Reversal
Hook: “$0 down. All the insight.”
Framework: Social Proof + Risk Reversal
Test Focus: Combining third-party credibility with a zero-cost trial offer
Typical CTR: 2.9% - 4.5%
promos creative
promos Image
Flavor Launch Promo
Hook: “Join the Mango B12 Party”
Framework: Promotional Offer + Flavor Launch
Test Focus: Combining seasonal flavor excitement with a limited-time discount
Typical CTR: 3.0% - 4.7%
promos Video
Multi-Offer Discount Stack
Hook: “Black Friday Sale”
Framework: Seasonal Promotion + Discount Stack
Test Focus: Driving urgency with stacked discounts during peak shopping periods
Typical CTR: 3.3% - 5.1%
promos creative
promos Image
Prize Giveaway Promotion
Hook: “Giveaway - Two tickets to Shania Twain’s last show”
Framework: Prize Giveaway Promotion
Test Focus: Driving engagement through aspirational experience rewards
Typical CTR: 3.8% - 5.6%

Why Teams Trust Labnary

Built for performance creative teams that need structured testing, fast iteration, and reliable output without hiring in-house designers.

20,000+

Creatives Produced

Static, video, UGC, and variation-based formats built for paid media testing.

200+

Brands Supported

Experience across multiple verticals, business models, and account structures.

48h

Installation Window

Install a performance-ready creative lab in 48 hours instead of waiting weeks to hire internally.

Built for

Paid Media Workflows

Structured for media buyers who need fresh hooks, fast iterations, and creative batches ready to test.

Trusted by teams working with brands like

Brand 1 Brand 2 Brand 3 Brand 4 Brand 5 Brand 6

“Labnary helped us dramatically speed up creative testing. Our media buyers finally have fresh concepts every week.”

Sarah L. Performance Marketing Director

“Instead of constantly hiring designers, we plugged in Labnary and immediately increased our creative output.”

Marco D. Agency Founder

"We were skeptical at first, but Labnary added a simple but powerful creative infrastructure to our agency. The workflow is organized, predictable, and easy for our media team to operate.”

David C. Head of Growth
Operating Model

The Labnary Creative System

Labnary operates as a structured creative infrastructure designed to support paid media teams at scale.

Creative Research

  • Competitor creative research
  • Winning ad pattern analysis
  • Creative trend monitoring

Concept Development

  • Hook exploration
  • Angle testing
  • Concept generation

Creative Production

  • Static ads
  • Video ads
  • UGC variations
  • Creative resizing

Testing Workflow

  • Creative testing backlog
  • Weekly testing batches
  • Iteration cycles

Media Buyer Collaboration

  • Direct collaboration
  • Request pipeline
  • Fast concept turnaround

Infrastructure

  • Trello workflow system
  • AI-assisted production
  • Scalable creative capacity

Pricing

Monthly retainers. Cancel anytime.

Core Lab
For agencies scaling their first 1–2 high-spend clients
$2000 /month
~ 50 ad creatives / month
(or ≈ $40 per tested creative)
Each ad creative goes through
  • Competitor ad research & market scan
  • Hook & angle development based on proven patterns
  • Custom concept creation aligned to your offer
  • Iteration planning with multiple variations per concept
  • Production in Feed (1:1) & Story (9:16) formats
  • Internal review before delivery
  • Delivered ready for testing in PNG, MP4, or GIF
Testing system
  • Weekly creative batches for continuous testing
  • Built-in variation system
  • Structured backlog of new ideas & angles
  • Performance feedback loop to double down on winners
  • Fast iteration on winning directions
Capacity & speed
  • ~50 ad creatives delivered monthly
  • Dedicated production capacity per brand
  • 48-72h turnaround on requests
  • Ongoing creative requests anytime
Your creative team
  • 1 dedicated creative strategist
  • 1 dedicated ad designer
Infrastructure
  • Dedicated Trello workflow
  • AI-assisted production pipeline
  • Built for high-volume creative testing
Apply for Core Lab
Most Popular
Growth Lab
For agencies scaling multiple high-spend accounts and running continuous creative testing.
$3500 /month
~ 100 ad creatives / month
(or ≈ $35 per tested creative)
Each ad creative goes through
  • Competitor ad research & market scan
  • Performance creative audit across current ads
  • Hook & angle development based on proven patterns
  • Custom concept creation aligned to each offer
  • Iteration planning with multiple variations per concept
  • Production in Feed (1:1), Story (9:16) & additional format sizing
  • Internal review before delivery
  • Delivered ready for testing in PNG, MP4, or GIF
Testing system
  • Weekly creative batches for continuous testing
  • Built-in variation system
  • Structured backlog of new ideas & angles
  • Performance feedback loop to double down on winners
  • Fast iteration on winning directions
Capacity & speed
  • ~100 ad creatives delivered monthly
  • Dedicated capacity across multiple brands
  • Priority production queue
  • 48–72h turnaround on requests
  • Ongoing creative requests anytime
Your creative team
  • 1 dedicated creative strategist
  • 2 dedicated ad designers
Infrastructure
  • Dedicated Trello workflow
  • Direct collaboration with media buyers
  • AI-assisted production pipeline
  • Built for continuous creative testing
Apply for Growth Lab
Scale Lab
For agencies operating multiple performance accounts that require high-velocity creative production.
$6500 /month
~ 250 ad creatives / month
(or ≈ $26 per tested creative)
Each ad creative goes through
  • Competitor ad research & market scan
  • Full performance creative audit across accounts
  • Hook & angle development based on proven patterns
  • Custom concept creation aligned to each offer
  • Iteration planning with multiple variations per concept
  • Production across all major ad formats
  • Internal review before delivery
  • Delivered ready for testing in PNG, MP4, or GIF
Testing system
  • High-velocity creative production flow
  • Built-in variation system
  • Structured backlog of new ideas & angles
  • Continuous performance feedback loop
  • Aggressive iteration on winning directions
Capacity & speed
  • ~250 ad creatives delivered monthly
  • Dedicated capacity across multiple brands
  • Top priority production queue
  • 24–48h turnaround on requests
  • Ongoing creative requests anytime
Your creative team
  • 1 dedicated creative strategist
  • 3 dedicated ad designers
Infrastructure
  • Dedicated Trello workflow
  • Direct collaboration with media buyers
  • AI-assisted production pipeline
  • Built for high-volume creative testing
  • Scalable creative capacity
Apply for Scale Lab
Currently onboarding a limited number of agencies.

Cancel anytime • 48-hour onboarding • No hiring risk

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FAQ

How is Labnary different from hiring freelance designers? +
Do we still keep our in-house designers? +
What types of creatives does Labnary produce? +
How many creatives can Labnary produce each month? +
How do we make sure the creative actually performs? +
How does Labnary fit into our current workflow? +
Our Guarantee

Try Labnary Without Taking Hiring Risk

If your media buyers aren’t satisfied with output quality in the first 14 days, cancel with zero obligation and receive a full refund.

No payroll commitment
No full-time hiring, no recruiting delays, no fixed overhead.
No long-term contracts
You can evaluate the system before making a longer commitment.
14-day satisfaction window
If the output doesn’t meet the standard your team needs, you walk away cleanly.
Book a 15-minute strategy call See Plans

Install a performance-ready creative department in 48 hours, without hiring, payroll, or long-term risk.

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